padini's story

Padini began as a backend operation in Malaysia’s apparel industry, manufacturing, trading and supplying garments to order for retailers and distributors.

It has entered the new millennium as a major force in Malaysia’s multibillion textile and garment industry, a brand leader involved in the distribution and retail of its own fashion labels through 190 freestanding stores, franschise and consignment counters.

It has also proudly carried the Made-in-Malaysia stamp abroad, with its products exports to Thailand , Brunei, Saudi Arabia, Philipines, Cambodia, India, Egypt, Oman, UAE, Indonesia and Syria.

The success of the company can be attributed to the foresight of its management and the dedication of its staff.
Our Products

Padini is mainly an integrated operation that controls its products - fashion wear and accessories - from concept stage to manufacturing, merchandising and image marketing.

Each brand represents a fashion philosophy; each philosophy covers a comprehensive range of products aimed at a targeted consumer. Brand image is strongly backed up by real value: quality, functionality and price.
Our Brands

We addresses fashion-conscious consumers of both sexes and all ages through nine distinct brands: Padini, Padini Authentics, PDI, P & Co, Seed, and Miki.

Vincci, Vincci+ and Vincci Accessories have focused on the fastchanging tastes of woman consumers on shoes, bags and accessories, and Seed Cafe opens an exciting new dimension in food operations for the company.
In The Pipeline

Padini will maintain and increase its leadership position in Malaysia’s fashion industry through various strategies.

New brands and increased product diversity are key expansion policies.

The company will continue to upgrade the image of its products while emphasising value and quality.

Vincci is the company's successful toehold in the lucrative but competitive women’s footwear market. There are plans to strengthen its dominant position with improved production lines and increased capacity

Having successfully etched its brand names into the consciousness of Malaysian consumers, Padini is moving to turn its various labels into regionally-recognised fashion leaders.

It intends to fulfil the potential of the export market, especially in the Asean region, and will also step up overseas marketing for its products.